Hobby to Business Series: Craft Show Season

Preface Craft show season is once again upon us, providing the perfect venue for Artisans to get out in the public eye and gain some exposure. As more and more individuals are turning their hobby into a small business, this is the time of…

Hobby to Business Series: Where to Sell Your Product

Where to Sell Your Product Finding a place to sell your handmade goods can seem overwhelming if you’re not sure where to start. It’s a no-brainer that one of the easiest ways to work from home is to create and sell your own products….

Hobby to Business Series: Labeling Part 2

Welcome to Part 2 of the Labeling segment in our Hobby to Business Series. Ideally, you have now either conjured or created a vision for your logo and labels. Maybe your soap business leans more towards the holistic realm and you’ve decided to use…

Hobby to Business Series: Cosmetic Labeling

Today we will explore some of the general cosmetic labeling guidelines as well as some useful tips to take into consideration.

Hobby to Business Series: Packaging

Product packaging tells the story of you and your brand. Not only does it make a great marketing tool, but it also helps you and your product stand out among the competition. Packaging is one of the final touches put on a finished product…

Hobby to Business Series: Establishing Your Brand

Over the last few weeks, we’ve explored the first steps of turning a hobby into a business. With products developed and numbers crunched it’s time to define your brand identity. Get your notebooks out because there is plenty of research and pondering to be…

Hobby to Business Series: Calculating Cost

Foreword With craft show season rapidly approaching, I wanted to share how to take a closer look at your production costs so you can effectively price your product and see some return on investment. While there are many other associated costs, for the sake…

Hobby to Business Series: What Will You Sell?

Determining What to Sell I firmly believe the old saying “slow and steady wins the race” holds true. As crafters, we often forget there’s a lot more to do than just making product. After all, that’s the most enjoyable part, right? There are numbers…